A Better Future for All

As a media and technology company, we are committed to using the power of our platforms, our people, and our reach to create positive change and a more equitable society. By supporting local communities, our teammates, and our planet we can help create a world of open possibilities — so together, we can build a future that benefits generations to come.

We imagine a world where everyone has what they need to shape the future.

As that world becomes more digital, it’s our responsibility to use media and technology to ensure that everyone has the resources and opportunities they need to participate and excel in today’s economy.

Project UP is our comprehensive initiative to advance digital equity and help build a future of unlimited possibilities. Backed by a $1 billion commitment to reach tens of millions of people, Project UP encompasses the programs and community partnerships across Comcast, NBCUniversal, and Sky that connect people to the Internet, advance economic mobility, and open doors for the next generation of innovators, entrepreneurs, storytellers, and creators.

We have been committed to creating and supporting digital equity within the communities we serve for more than 10 years.

We have opened 1,250 Lift Zones nationwide to provide student and families with access to free, high-capacity WiFi.

Through the first phase of Comcast RISE, which ended in November 2022, we supported 13,000 small business owners with tech services, marketing resources, and millions of dollars in grants.

We are empowering thousands of Digital Navigators to help get even more people connected to the Internet across the country.

Internet Essentials

So much of life and work happens online – but not everyone has Internet service at home. To help bridge the gap, we launched Internet Essentials in 2011 to bring affordable, high-speed Internet to low-income families. Today, Internet Essentials is the largest and most comprehensive Internet adoption program in the United States, connecting more than 10 million Americans in 10 years.

Lift Zones

Together with nonprofit partners and city leaders, we are building safe spaces for students and families to connect to free WiFi for distance learning at more than 1,000 Lift Zones in community centers across the country.

Digital Navigators

We know that Digital Navigators – trusted voices for those who don’t know where to sign up for Internet service, get a device, or connect to skills training and other resources – are critical to closing the digital divide and reducing socioeconomic inequalities. That’s why we are investing directly in community-based initiatives and programs to launch, support, and scale Digital Navigator and broadband adoption efforts across the country.